Grow your business by letting us install a simple, effective and affordable small business marketing system so you can focus on doing what you love
With the right strategy marketing is so much easier.
There are a handful of essential marketing elements you must get right.
Once you have a solid strategy and foundation it's time to get more clients.
The lifeblood of every local business is leads, well it’s actually customers, but it starts with leads! In an attempt to generate more leads, you can throw a lot of money at a lot of things these days – online ads, social media, radio, and the next new thing that the internet comes up with.
It’s frustrating, to say the least.
But here’s the good news. All you really need is a proven marketing system.
Finding a way to stand out in the mind of your ideal customers, something differentiates your business from every other business that seems to provide the same products and services as you, is hard work, but it might be the most important discovery you can make.
To help discover the perfect strategy for your business we’ll:
Marketing lives and dies by developing “Strategy Before Tactics” – We think this step is so important that we start every engagement here with something we call Strategy First – In fact, this can be a stand alone engagement that leads into the following implementation steps.
No matter what your business sells today your website is the hub of your marketing. It must be able to tell your story and guide your prospects to take the actions that turn them into customers. To do this effectively, there are certain elements that every small business website must-have.
To help you build a website that drives growth we’ll:
People turn to search engines when they want to find something. In fact, that’s the #1 way local businesses get noticed today. If you’re not showing up on the maps and organic listings you are at a huge disadvantage. SEO isn’t that complicated, but it must be done in a strategic manner, integrated with your content and website structure.
To help you create an everyday SEO plan we’ll:
From the beginning of time, people have asked their friends for the names of businesses that can help them solve a problem. A good review from a friend went a long way. Today, we turn to review sites like Google and Yelp to find business and rely on the review, good and bad, from strangers to provide information and proof that a business is one we can trust.
To help you maximize reviews we’ll:
Social media platforms offer many new ways to create awareness for your business, but they can also be a distraction if you don’t have a plan to use them strategically. Millions turn to social media sites every day so tapping this behavior is key.
To help you get the most from your social media we’ll:
Pay-per-click advertising or paid search as it is called today offers some tremendous benefits. It’s also a place where you can potentially waste a great deal of money. That’s why it’s so important that you work with a marketing professional who understands how to implement effective Google Ads campaigns that are aligned with your overall strategy.
To help you get the most from your PPC efforts we’ll:
The rise of digital marketing gives us more ways to collect and track data than ever. We can now know what the exact return on just about any campaign is, but we can also get flooded with useless data. The key is to establish a handful of useful metrics and use them to help inform marketing decisions.
To help you get the most from your overall marketing efforts we’ll:
The real beauty of a proven marketing system is that it can expand and mature just as your business expands and matures.